Our good friends at Liquidnet wanted a new look but didn't want to say goodbye to the trademark "wave" in their logo. The resulting identity refresh is a modern take on their existing brand and better represents Liquidnet's unique position as a creator of financial technology solutions.

The members of the Hieronymus team are now happy to say that we can definitely tell you what "capturing alpha" means but please don't ask us to explain "centralized institutional liquidity". 

Client: Liquidnet
Creative Direction: Hieronymus
Design: Hieronymus
Animation: Hieronymus
Copywriting: Hieronymus, Liquidnet
Site Design/Build: Liquidnet

Before

After